AI Shopping Assistants: The New Face of Holiday Retail in 2024
The 2024 holiday shopping season marks a significant shift in retail as AI-powered shopping assistants become increasingly prevalent across major platforms. Companies like Amazon, Walmart, and Google are deploying sophisticated AI tools that can answer product questions, make recommendations, and even engage in conversational shopping experiences. These digital assistants represent the retail industry’s biggest push yet to integrate generative AI technology directly into the consumer shopping journey.
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